Jankowski Design

I started my career as a packaging designer in Los Angeles at Southern California Carton Company designing primarily for the cosmetic and food industries. Products were diverse and ranged from skin-care systems to frozen pies. When I was senior art director at Danaher, I worked on packaging products for high-end medical equipment. I currently teach packaging design classes at Otis College of Art and Design in Los Angeles and am a freelance graphic designer specializing in packaging, branding and logo creation.

I authored Shelf Life—Modern Package Design 1920-1945 as the first of a two-volume set that was published by Chronicle Books. I researched and wrote the content, designed the layout and art directed the photography. Most of the tins, labels and boxes were from 20+ years collecting vintage packaging from such renowned flea markets as the Rose Bowl in Pasadena and the Porta Portese in Rome.

The second book, is based on my love of the tomato and the nostalgia and imagery associated it — lovepuritypowermemory (tomato as metaphor). It deconstructs emotional and factual qualities of America's second most popular vegetable — the tomato. It lyrically explores in it's representation of text and visuals themes such as purity in food processing, genetic engineering, the memory of eating a grandmother's salsa, dinner with a loved one, canned label art from the 1920s, the etymology of tomato…and more.   

The logos shown on this gallery page range from those created for high-tech dental and medical companies to a Long Beach restaurant. Included are logos for Kerr TotalCare and Axis|SybronEndo with applications shown for product lines, sales meetings and their respective company rebrandings.

Although once exclusively printed, the traditional annual report is probably found more often today on companies' websites. Whether printed or digital, the annual report not only enlightens stock holders as to the value and direction of their holdings, it also can be used as an effective sales tool. This is especially true for a nonprofit like the Lincoln Park Zoo in Chicago. As Design Director, I art directed four of their annual reports. These reports highlighted the fun and cuddly, like newborns, and serious fund-raising capital campaigns. 

Ormco, a orthodontic company, relates it's charitable contributions in its annual report. This is the last annual report in this gallery.

Included in this gallery are posters designed for the theater and art gallery at Golden West College. The last two posters were designed for the city of Long Beach to promote tourism on their highly eclectic 4th Avenue. Illustrations were done by me.

Brochures featured in this gallery include two examples from the Lincoln Park Zoo in Chicago, three medical/dental ones and one for the school district in Huntington Beach. Stylistically, the brochures use strong color and photography to communicate their messages. The brochure for Huntington Beach targets younger students (and their parents) and uses a more colorful palette and design.

This is portfolio shows examples of two branding projects, one for Kerr TotalCare and the other for Axis|SybronEndo.

Kerr TotalCare sells infection protection products to customers at dental offices, 95% of whom are women. The rebranding focused on retaining the company's signature blue and green colors, with some updating. The brand was kept "feminine" by using soft hues and curved lines, but avoided the use of pink as too stereotypical.

The managers at Axis|SybronEndo directed me to create a branded look that emphasized the high-tech, precision of their dental and medical instruments and equipment.